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What Is On-Page SEO? How to Do On-Page Optimization in 2025

We work SEO Anomaly with personal injury lawyers as well as many other fields of practice and understand the intricacies of creating expert-level legal content that ranks and informs. If you do not currently have a blog post strategy & keywords defined, we offer an option to create that as well. Ranking for your target keyword can also be extremely competitive in some industries, and a well-planned strategy is necessary to achieve those highly desirable rankings. In addition to improving existing pages, we offer fully optimized content creation using a similar process. Our team can create new pages highlighting new products or service locations, helping boost your search visibility.

Types of SEO Explained (With Actionable Tips for Small Businesses)

on-page seo

And you shouldn’t just include them for the sake of it—they should also be valuable for users. And there’s no specific “keyword density” you should be aiming for. Imagine that you have a page that Google THINKS is about a specific keyword.

on-page seo

It also helps you to see what exact questions they have and what phrases they use to find the answers. After mastering technical on-page SEO, let’s dive into another important part of on-page SEO – content optimization. Just to be sure, test your mobile-friendliness in a tool from Google or check any issues in Search Console, section Mobile Usability. As we mentioned above, in most cases, Google’s mobile-first index favors mobile-optimized sites. CDN providers have servers on each continent, and serve your images or pages from the server closest to the visitor, to make the page loading as fast as possible.

Write Unique, Helpful Content

on-page seo

Staying on top of what’s working right now is your best chance at creating content people actually want to consume. And those links show Google that our content is well-referenced and trustworthy. Instead of using the same keyword over and over again (which could be seen as keyword stuffing), use synonyms and LSI keywords. When you add these, you can stand out from others in the search results.

on-page seo

But remember, although you want your website to rank on Google search, your user’s needs will always come first. For the best product page SEO, make sure that your online store is speedy, responsive, contains useful information, and has clear calls-to-action. This will lead to a fantastic user experience that’ll give customers the confidence to make a purchase from your store.

  • First, find a site that’s ranking for a keyword you want to rank for.
  • However, if all the ranking pages load in, say, 3 seconds or under, and yours displays a spinning icon and takes 8 seconds to fully load, you should fix that.
  • The answer to this is that it depends on at least a couple of different things.
  • This snippet usually appears below your page’s title on the SERP.

But they can harm your website’s overall SEO and Google performance eventually if not addressed properly. These statistics give us a good idea of where SEO is headed in the coming months and years. Let’s start with some stats that prove SEO is still a robust marketing channel.

AIOSEO will tell you whether you’ve gone over the character limit. You also have the option to create a different title, that will display in search results, than the one on your page. Picking the right keywords can make a big difference when it comes to achieving your online goals. If you have a small business, acquiring that qualified traffic is key to growing brand awareness, conversions, and sales.

on-page seo

This search engine optimization (SEO) guide explains on-page SEO vs. technical SEO. Below, you’ll learn the difference between on-page SEO and technical SEO and how each affects your website’s performance in search results. Learn how to improve a website’s search engine rankings by performing a thorough analysis of the page’s SEO. Important things to look for include things like Deprecated HTML Tags, SEO Friendly URL, Keyword Density, Favicon and Image Alt Tag. Consider both on- and off-page methods when devising your SEO strategy. The higher-priority strategy for your business depends on your SEO efforts to date.

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